AGCO Deploys Engaging New Features in Its Virtual Product Showroom in North America

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The information below has been provided by dairy distributors and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

The AGCO Theater is the centerpiece of the new Virtual Showroom functionality and will host live and recorded events, such as product announcements, press conferences, training sessions and dealer meetings. Users will also find collections of product videos and training materials which can be viewed and viewed at their convenience.

AGCO Corporation(NYSE: AGCO), a global leader in the design, manufacture and distribution of agricultural machinery and precision agricultural technologies, today rolled out updates to its virtual product showroom for North American customers atAGCOvirtualshowroom.com. The new functionality will facilitate greater engagement and learning opportunities for customers, dealers and the media throughout the year.

Since its launch in 2020, the virtual showroom has offered visitors the opportunity to explore AGCO’s wide range of brands through product videos, 360-degree views of equipment, brochures and data sheets. . The centerpiece of the showroom’s new capabilities is the AGCO Theater, which simulates in-person events in an online format, including product launches and announcements, press conferences, training events and d education and dealer meetings. Other updates include new brand galleries, the ability to explore manufacturing facilities, and product news and awards highlights.

“We are very pleased with the use of the Virtual Showroom since its launch last year,” said Aaron Belanger, AGCO Agricultural Show Director. “Customers have found it to be a particularly convenient way to learn about AGCO products and services when many public events have been canceled. The AGCO Theater will enhance the user experience with public and private events that will be held live and in recorded format. We are excited about these new capabilities and the increased commitment they will bring to AGCO and our dealers. “

Virtual showroom features expansive galleries of the company’s well-known brands, including Massey Ferguson®, Fendt®, Challenger®, Gleaner®, RoGator®/ TerraGator®, GSI®and more. To explore AGCO’s virtual showroom today, visitAGCOvirtualshowroom.com.



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