Key strategies and plans, SWOT, trends and growth opportunities

DUBLIN, May 16, 2022 /PRNewswire/ — The company profile “Global Top 6 Agriculture Equipment Manufacturers Annual Strategy Dossier 2022 – Deere & Co., CNH, AGCO, CLAAS, SDF, Kubota” has been added to from offer.

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The global agricultural equipment market is doing well despite the disruptions in logistics, supply chain and labor caused by the pandemic. while also facing shortages of semiconductor chips and rising input and material costs, causing demand to outstrip supply in many key product segments.

The industry also continues to make steady progress towards the development of a range of sustainable technologies focused on the decarbonization of agriculture in the long term while continuing to develop innovative services and business models configured on connectivity and autonomy. However, uncertainty over the likely direction of the pandemic and rising inflation levels necessitating monetary policy tightening are likely to be a concern for the industry.

Demand for agricultural equipment in a marked recovery phase, fueled by higher agricultural commodity prices and a favorable agricultural economy in most key markets, with net farm incomes in the United States increasing by nearly 25% from year-over-year for 2021 with an above-average forecast for agriculture sector earnings for 2022 as the global economy struggles to rebound from the COVID-19 pandemic.

Net cash receipts from the sale of agricultural products are also expected to increase by almost 7% for 2022. However, a decrease in direct government payments during the COVID-19 relief in 2022 and an increase in production expenses are likely to have an impact and partially offset the same. Overall, demand for agricultural equipment is expected to maintain its overall growth momentum in most major global markets in 2022

Against this background, the 2022 edition of the report analyzes the overall strategic direction and provides a comprehensive overview and analysis of the strategies and plans being conceptualized and pursued by the top 6 global agricultural equipment manufacturers in the short and long term. middle term.

Extracts from the report:

  • John Deere and Kubota effectively harness and leverage technology capabilities and cutting-edge startups to drive innovation and development of industry-leading products, services and solutions

  • Analysis of CNH Industrial’s Clean Energy Leader strategy focused on sustainable farming and agriculture and Transform 2 Win strategy for 2020-2024 focused on improving efficiency and profitability

  • John Deere and CNH’s pursuit of acquisition-driven, inorganic growth strategies aimed at portfolio expansion

  • AGCO’s focus on developing self-propelled equipment in the application technology product line and expanding the precision planting portfolio with a foray into the sprayer segment

  • Rising agricultural commodity prices and favorable farm economics drive demand for new farm equipment

  • Above-average forecast for agriculture sector profits for 2022, with net cash receipts from the sale of agricultural products expected to increase by almost 7% for 2022

  • Lower direct government payments on COVID-19 relief in 2022 and increased production expenses are likely to impact farm profitability

Main topics covered:

Section 1: Company Structure and Overview – For the 6 Industry OEMs

  • Based

  • The head office

  • Activity area

  • Employees

  • Product portfolio and main competitors

  • Market Capitalization/Ownership Structure

  • Key leaders

  • Shareholding/Ownership Model and Structure

Section 2: Analysis of financial performance – Charts and analysis: Based on latest available financial results

  • Revenue base and growth trend

  • Breakdown of revenues by key segments

  • Breakdown of revenues by geographic markets and key regions

  • Trend of gross profits and margins

  • Trend of operating profit and operating margin

  • Back on the sales trend

  • Profitability growth trend

  • Operating cash flow

  • R&D expenditure trend

  • CAPEX trend

Section 3: SWOT Analysis

Section 4: Strategic direction and priorities

Section 5: Key Strategies and Plans

  • Product portfolio strategies and plans

  • Service Level Strategies and Plans

  • Technology and R&D strategies and plans

  • Market specific strategies and plans

  • Business strategies and plans

  • Manufacturing/production strategies and plans

  • Business growth strategies and plans – organic and inorganic

  • Financial strategies and plans

  • Acquisitions, strategic alliances and JV

  • Other Strategies and Strategic Initiatives

Section – 6: Global Agricultural Equipment Market – Force Field Analysis – Analysis of driving and restraining forces and their overall dynamics

  • Driving forces

  • Restraint forces

Section – 7: Key Trends

Section – 8: Main issues, challenges and risk factors

Section – 9: Strategic Market Outlook

For more information on this company profile, visit

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