The global ISOBUS components market is expected to reach $ 976.71 million by 2026, with a CAGR of 8.91% during the forecast period 2021-2026


The strong growth of the market is expected to be driven by the need to resolve incompatibility issues between existing tools between equipment manufactured by different companies. ISOBUS also allows the inclusion of a Virtual Terminal (VT), which further allows the operator to simultaneously control multiple tools manufactured by different companies.

New York, June 22, 2021 (GLOBE NEWSWIRE) – announces the publication of the report “Global ISOBUS Component Market: Focus on Product, Application, and Country Analysis – Analysis and Forecast, 2020-2026” –

Impact of COVID-19 on the ISOBUS components market

The supply chain of the majority of industries around the world has been affected due to COVID-19, including the agricultural equipment industry. A significant impact has been seen in the global ISOBUS components market, as manufacturing industries have been shut down as part of a government measure to prevent the spread of the virus.

Market segmentation

ISOBUS components market (by application)

This segment emphasizes the growth that each application area holds for the product during the forecast period. The application segment is classified into tractors, planting and sowing, harvesting and others.

For example, tractors are one of the main fields of application of the ISOBUS standard and are expected to remain the same by 2026. Indeed, the tractor is the main equipment in the field and other implements, such as the sprayers and the harvester, are connected with a tractor and then used in the field.

With ISOBUS compliance, any ISOBUS tractor can be connected to any other ISOBUS implement and used in the field.

ISOBUS component market (by product)

The segment gives a brief overview of the product portfolio of different companies and the market presence of different products existing in the market. The product segment is classified under hardware and software.

The Electronic Control Unit (ECU) component has seen high demand compared to other components, as all key ISOBUS applications in the agricultural industry (such as combines and tractors) use ECUs ISOBUS compatible for their operation.

For example, in June 2020, Farmers Edge launched FarmCommand, a universal terminal that would help growers, equipment dealers, and retail service providers lower costs, reduce risk, and become more efficient in operations. agricultural. With the FarmCommand Universal Terminal, the tractor cab would remain free of clutter and the terminal could be seamlessly connected to all ISOBUS compatible monitors.

ISOBUS components market (by region)

The ISOBUS components market is segmented into regions comprising North America, South America, Europe, China, UK, Middle East & Africa, and Asia Pacific. North America generated the highest revenue of $ 130.47 million in 2020 attributed to the presence of leading manufacturers of ISOBUS compatible agricultural implements as well as continued government initiatives in the region to promote the deployment of ISOBUS equipment in the field.

France is one of the largest agricultural producers in Europe, accounting for around 30% of European agricultural production. As a result, it receives huge subsidies for agriculture, including animal husbandry, from the government.

France has proven to be a major market for ISOBUS around the world, with the country’s government working for the growth of the agricultural industry. In addition, the presence of agricultural tool manufacturers in the country helps farmers to choose the right tool for their needs.

Key Market Players and Competition Summary

The main players operating in the market are AMAZONEN-WERKE H. DREYER SE & Co.

KG, Anedo GmbH, CLAAS KGaA mbH, CNH Industrial NV, Deere & Company, DEUTZ-FAHR, Fendt, Hexagon Agriculture, Krone NA, Inc., Kuhn Group, Kvaser, Kverneland Group, LEMKEN GmbH & Co. KG, Massey Ferguson, PÖTTINGER Landtechnik GmbH

The companies presented in the report were selected on the basis of a selective pool of players, mainly level 1 players (which holds 50-60% of the market) and mid-segment (comprising 30-40% shares) , and small and emerging companies (hold the remaining 10-20% share), depending on various factors such as product portfolio, annual revenues, market penetration, research and development initiatives, as well as national and international presence in the ISOBUS component industry.

Covered countries
• North America
• US
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Rest of South America
• Europe
• Germany
• Italy
• France
• Spain
• The rest of Europe
• UK
• Middle East and Africa
• Middle East
• Africa
• China
• Asia Pacific
• Japan
• India
• South Korea
• Australia
• Rest of Asia-Pacific
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